Local SEO Great Yarmouth - local Search Engine Optimization techniques are where local business websites are ranked higher in the Search Engine results (Google, Bing, Ask, DuckDuckGo etc) for relevant searches.
The easiest way of thinking about the benefits of local SEO to someone in the Great Yarmouth area is if they want a 'Chinese takeaway that delivers' and search for it.
Google or Google Maps knows they are most likely to want a local Chinese takeaway and not a Chinese Restaurant in Norwich.
So your Google Search Engine Results Page (SERPs) will show mostly local Chinese Restaurants that deliver to your location, or are a Chinese take out business, and lastly Chinese takeaways that are around the area but may include Gorleston, Bradwell, Caister and some from Norwich just in case.
Everyone is equal but some local businesses and their local SEO websites are more equal than others.
Chinese Restaurants that deliver Local SEO in Great Yarmouth
But not all the local Chinese Restaurants that deliver will be ranked the same. Those that have used local Social Media and local SEO strategies for the Gt Yarmouth area will rank higher than those who have not.
One of the reasons is that those who have invested time into local SEO have shown Google that they are indeed a real physical local business in Great Yarmouth, Norfolk, England so can be trusted.
Google results are about giving the searcher the most relevant information it can. Any website can be hosted anywhere and also pretend to be physically located anywhere on Earth.
If Google knows for certain that you are a local business then it can trust to deliver your companies website to its, and your, customers.